Say TTFN to the Swedish Bikini team....
...Dove is bringing its Campaign for Real Beauty to the Superbowl on Feb 5th! (See USA Today article here)
The audience: 90 million viewers
The price of ads: 2.4 million for 30 seconds
The stakes: high
The message: Real beauty comes in all shapes, sizes and colors
Priceless, priceless, priceless.....

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